Latest Blog Posts

Oozle Media is very excited about Google AdWords new PPC beta tool; Contact Form Extensions. Searchers will be able to fill out a contact form directly from an expanded PPC advertisement. These unique PPC ads will only show up in the first position of the Sponsored Link section. It appears that Google will send the…

Local small to medium sized businesses can’t afford not to do it! In a tough economy, paying a little extra for call tracking is a must to save money and make more of it. How Does Phone Call Tracking Help Businesses Save and Make More Money? A rule of thumb for marketing is: if you…

Business owners are approached daily by advertisers trying to sell them pay per click (PPC) services, and these salespeople will say anything to get the sale – even blatant lies! Another rude thing about some of these callers is that they found some of these business owners by clicking on their sponsored ad; therefore, costing…

Does Pay-Per-Click (PPC) Advertising Work for Service Based Companies? It depends on who is doing the PPC and how it is tracked. If paid search is meant to drive conversions (phone calls, online form fill outs and online chats) and business owners do not have the ability to track if clicks turn into actual leads,…

One of the biggest advantages Oozle Media has is that we track results with phone call tracking and Google Analytics.   This allows us to track results for online sources and use call tracking to measure the effectiveness of all their off-line campaigns such as phone book, billboard, newspapers, and magazine.  The majority of our clients…